A Letter From America

Rick Wilson

The Machine that Eats Elections

I have spent a career building the machines that move votes. I made the ads, practised the dark arts, learned the trade in backrooms where men (yes, it’s almost always men) decide which fear to pour into a 30-second spot. I’ve woven narratives large and small.

So when I tell you the immigration story dominating your headlines and timelines is not weather but climate, not accident but architecture, I am not speaking as a pundit. I am a man who used to pull the levers and watched better people than me get devoured by the machine they thought they drove.

Britain: you are being played.

Not by Nigel Farage alone, though he is a tidy little vector for the contagion.